5 Need to Know Design Principles

5 Need to Know Design Principles

Let’s be real—design jargon can get a little... over-the-top. You know the type: “Layered asymmetry with a dash of European maximalism.” Uhh, okay, sure. But we’re not here for the fluff. We want to make our spaces look fab without feeling like we need a degree in design theory. So, here are the 5 design principles that actually matter. I promise they won’t make your brain hurt.


image credit: Robert Kime

1. Balance

Picture this: you’ve got a massive sofa and two tiny chairs on either side. What happens? Your room tips over, figuratively (unless it’s a houseboat, in which case, that’s a real problem). The key is finding balance—whether you’re using symmetry (both sides look the same) or asymmetry (one side’s a little more chill, the other a little more wild). It’s like making sure you don’t carry a 50-pound bag of groceries in just one hand. Balance = less chaos.


image credit: Pallas Kalamotusis

2. Harmony

Here’s the secret sauce: when everything in your space just clicks. Harmony is about making sure all your elements—textures, colors, and furniture styles—are speaking the same language. It’s like a dinner party where everyone gets along. You’re not gonna invite the drama-loving cousin if he’s going to clash with your zen aunt, right? Keep it cohesive, and let the room breathe. Your sofa, your throw pillows, your plants—they’re all part of the same vibe. Think of it as curating a really stylish outfit—nothing's too loud, but everything shines.


Image credit: Victoria Maria / Photography Belen Imaz & Pedro Bermejo

3. Contrast

Let’s talk drama, baby. If your space is all soft neutrals, throw in a few bold pops of color! A dark couch against a light wall, a sleek glass table next to a chunky vintage lamp—contrast keeps things exciting. It’s like adding a surprise plot twist to a movie. You thought it was gonna be all calm and cozy, then BAM, a bold statement piece steals the show. Trust me, your room will thank you for it.


image credit: Chris Loves Julia

4. Rhythm

Think of rhythm like setting a pace for the eye. Just like a catchy song, your space should have a flow. Repeat a color, a shape, or a pattern across the room to keep things interesting. It’s like arranging your favorite playlist—start with a few easy beats, then hit them with a banger. Whether it’s through furniture or accents, rhythm leads the eye on a little adventure across the room. The key here? Keep it moving, but don’t overdo it. It’s like dancing at a wedding—not everyone’s gonna be twerking, but they’re all moving to the beat.


image credit: Cathy Nordstrom

5. Emphasis

Every room deserves its diva moment. You know, that one piece that’s the absolute star. Maybe it’s a quirky art piece, a statement chair, or that massive plant you keep trying not to kill (but let’s be real, it’s barely hanging on). Create emphasis by making sure that one thing stands out, and everything else plays supporting roles. This is your show, and every room needs its leading lady (or man, we’re not picky).


Bonus Round: Scale & Proportion: Not Everything Needs to Be Giant

Big furniture in small spaces = chaos. Small furniture in big spaces = awkward. It’s all about finding that sweet spot where everything fits perfectly. Go big or go home, sure, but do it wisely.


Quick Recap:


Think of it like... Why it matters
Balance Your drink in one hand, snacks in the other Keeps everything feeling just right
Harmony Curating your most stylish playlist Everything looks good together
Contrast A plot twist in a thriller Keeps things exciting
Rhythm A well-choreographed dance Guides the eye through the room
Emphasis The star of the show Makes sure one thing gets the spotlight
Scale Wearing the perfect pair of shoes Ensures everything fits without overpowering

(Image credit: Martha Mulholland / Photography: Laure Joliet)

Now you’ve got the five principles to turn any space from “meh” to “wow.” Remember, it’s not about following some rulebook—it’s about what feels right in your space. So go ahead, break a few rules, have fun, and make your home your own little masterpiece! 

-Juliette 

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